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Purdue 1

How Can We reduce pollution in the Wabash River?

Purdue 1 in DFA Purdue


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Catherine Chung

We got your video! Congratulations on all you have accomplished throughout the project. I loved seeing all the footages and pictures of you all going out to the river and interviewing residents and testing out your prototypes. Glad to see that you all received positive feedback from the partners. After submitting the video, there is no requirement from our end for you all to continue the project, but as you all are at a great stage for installing some of the solutions yall have devised, I encourage you all to continue your project efforts.

Once again, congratulations on your great work and we will be in touch about completing the DFA New Studio Application process within two weeks! Please let me know if you all have any questions in the meantime.

3 years ago ·

Jesse Palma

Weekly Update 3/28 - 4/03
In the last week, we were able to get a diverse variety of input from our low-fidelity prototypes. Overall, we got negative and positive feedback on each of the prototypes. With users’ input, lack of funds, and timeframe to consider, we were able to narrow it down to one idea/prototype to present to Nationals in our 3-5 minute overview. We chose a display to be presented at the pedestrian bridge because of several factors. A lot of the users we talked to are all about simplicity and convenience. Most users stated they would rather have information at a convenience where they know they can find it if they ever wanted to get in contact with organizations who are making an effort. The display idea also got the most positive feedback because it is not forced, it is a display that people can look at if they’re interested in learning more on how to make a change. Users who were not aware of pollution stated that having a simple, yet attractive appeal to the design of the display would cause them to take the time to look at the display as oppose to a display that merely has only words.

In the next week, we will be enlarging and enhancing our display prototype to carry out our final test. The main purpose to enhancing our prototype is to adjust to the users’ needs and wants. We want to be able to make a display that is appealing enough to attract people to look at it. Lastly, we will be incorporating our teams insights, final prototype, and user feedback into the final video!

The obstacles impeding us from accomplishing our tasks are people’s availability to test the final prototype, our deadline, and the lack of users at the pedestrian bridge/Wabash River due to weather.

The big decisions we are making right are now are how and what we are going to incorporate into the final video.

The high point of the week was being able to go out to the community and get feedback from users on our prototypes. The feedback we got was very useful to help us decide which one would work the best. It’s always a good time to connect with users! The low point of the week was trying to find times to go down to the Wabash River and pedestrian bridge (to get feedback on our prototypes) because of the harsh weather conditions. It was raining most of the week and it even snowed on Saturday! We tried to make it work and got enough feedback to help us clearly decide which prototype would work the best.

3 years ago ·

Catherine Chung - Hi team! Sorry for the late feedback. This week has been crazy!

Sounds like you all had a great testing session. I actually recommend you all to show all of your ideas instead of 1. We would love to see the process of your project and seeing what feedback you have received on each prototypes is definitely what we are looking for. Great to hear y’all got good positive feedback with the display idea.

I heard from team 3 that the weather didn’t help much with the testing. Good to hear y’all got user input though. Good luck with the video and let me know if anything comes up! Great work team.

3 years ago

Jesse Palma

Weekly Update 3/21 - 3/27
In the last week, we accomplished solidifying our HCWs, measures of success, and started prototyping!

These are our HCWs, we made sure to hone in on ‘why’ and to make sure the call to action is clear:
1) How can we inspire local residents and visitors to take into account how the pollution personally affects them at the Wabash River?
2) How can we influence local residents and students to support current efforts from resources and organizations to reduce pollution in populated dense areas?
3) How can we excite children to make an impacting change in their future regarding water pollution in the Wabash River at local schools?

Solidified Measures of Success:
Short Term- Students and local residents are generally more aware and knowledgeable about the pollution in the Wabash.
Medium Term- Local residents that respond to our solution interact with the Wabash 3 times more than they used to.
Long Term- The efforts of fixing the problem from students and local residents has increased by 5% every year.

We came up with roughly 2 low-fidelity prototypes for each HCW. These are some pictures of our prototypes!

HCW #1
1) An interactive, eye-appealing display at the pedestrian bridge and populated dense areas with 2 glass boxes (1 with the wabash river water and 1 with crystal clear water) with statistics on the pollution in the Wabash River
2) A Sticker/decal/emblem for people to spread awareness to show their support for fixing the Wabash River inspiring others to make a change

HCW #2
1) Goes along with the prototype from HCW #1, adding a list of organizations that people can connect with to get involved
2) Having a fair at the pedestrian bridge with all the organizations present that are making efforts to reduce pollution
*there is a current solution similar to this called the Wabash Riverfest, same concept but there might be a way to improve it
3) Having people sign a pledge at

HCW #3
1) A guest speaker, event, or activity to increase their awareness on the pollution in the Wabash River with facts and statistics
2) An interactive and informational exhibit at the Children’s museum in Lafayette connected with elementary schools as a program that showcases the pollution in the Wabash, how it negatively affects them, and how they can help

In the next week, we will choose, define, and enhance the best prototypes to test that will help us effectively reach our goal and measures of success.

Since we have a lack of funds, it would be difficult to make an enhanced prototype to give us the effect on people we hope to receive. There are also some ideas we have that would be difficult to test such as the exhibit in the Children’s museum or having a fair at the pedestrian bridge since they require more of a timeframe to plan and more funding. Also, the person we are in contact with for the Go Greener Commission has not been able to connect with us these past weeks because of her busy schedule, so we are not able to get their feedback and input on our process. Although, they were able to give us information on the pollution and current efforts.

The big decisions we are making right now are deciding which prototypes will work best to help us effectively reach our goal and measures of success.

The high point of the week was being able to work as a team to come up with solutions to our HCWs! Another high point was that all teams were able to meet up this past Thursday to give each other feedback and input on everyone’s process so far. The low point of the week is that people still had midterms and exams after spring break. It was also Easter weekend so we did not have much time to work on our prototypes since almost everyone was going home for the weekend.

3 years ago ·

Catherine Chung - Great update! Whoa so much work. Kudos on the iterated HCWs. The call to action is super clear and I hope the iteration helped the team clearly articulate the impact yall want to make in the community.

Love seeing the prototypes for each HCWs! Seems like the teams were able to give feedback on each other’s idea which is great.

I do see the concern about funds being a roadblock in enhancing the prototypes. Have yall been able to get some stakeholder feedback on the prototypes? Similar to how yall went to the river to talk to the people in the community, would yall be able to bring each prototypes to the river and show it to people for feedback? Having that input from stakeholders will make the decision making process of narrowing down concepts easier. And also give you a deeper understanding about user needs. User research never stops!

3 years ago

Catherine Chung

Hey all! Hope everyone had a great spring break. Jesse asked for some feedback on the main 3 HCWs you all are pursuing. I'm posting my response on Loft so everyone can see them as well!

"Good first stab on the HCWs! After reading the HCWs, they leave me with a question "why is the behavior stated in each HCW important in the daily lives of the users?" For instance, why is it important for kids and students to learn more about the pollution in the river? Or, why is it important for the local residents and visitors to be aware of the problems in the river? Raising awareness and educating the user is important, but what are the results of awareness? What you all are trying to do is not only getting people to know more about the situation of the river but also for them to do something to reduce the pollution. The 'call to action' is not clear to me yet. I recommend you all hone in on the 'why' behind each HCW as a team. From your google doc about HCW and Measures of Success, I think you all have these answers. It's just not stated clearly yet. Having a clear idea on the "why" will help you all keep core to your goals as you build and iterate your prototypes through testing.

Glad to hear your team have ideas for each HCW. I would definitely recommend parallel prototyping and/or picking MVPs from each HCWs to test them as quickly as possible. As you see how the users interact with your solutions, you'll be able to tell if the ideas are addressing the change yall want to make.

Happy prototyping,

3 years ago ·

Jesse Palma

Weekly Update 3/07 - 3/13
In the last week, we accomplished user interviews, conducting secondary research, brainstorming How Can We statements, and brainstorming measures of success. Some users we interviewed were local residents of Lafayette, students, a wife of a city council member of Lafayette, professors of environmental conservation, the Purdue rowing team, a lawyer, and a lot more! With secondary research, we learned about existing solutions and what type of people know about the pollution and what people don’t know. I’ve attached a file with a few current efforts on existing solutions. To add to the insights we had from week 1, we found that most lafayette residents and students are aware to a certain level of the pollution but are not completely aware of it and how it is caused. Most of them have only passed by the river and had not experience the pollution firsthand. The most knowledgeable and aware are the ones who are directly working with the river such as the professors of environmental conservation.
After we finished with immersing, we started brainstorming, electronically, defining HCWs and measures of success. We currently brainstormed 12 HCWs and 7 measures of success.

In the next week, we have spring break so we won’t be able to communicate. The week after spring break, we will be meeting up to solidify 3-4 HCWs and 3-4 M.O.S. After we solidify those, we are going to begin ideating and building prototypes.

Some obstacles impeding us from accomplishing our tasks the next week after spring break will be getting back on track and getting everything straightened out. Since we are on spring break, it kind of slows us down on what we need to do. Overall, it shouldn’t be hard to overcome. As long as we get back in the right mindset when we come back, we should be fine!

The big decisions we are making right now are brainstorming the HCWs, when we come back from break, solidifying our 3-4 HCWs will be essential because our ideation will begin with our HCWs.

The high point of our week was being able to gain valuable information from user interviews and secondary research. As I said before, we learned a lot and being able to talk to different types of people with different perspectives was very interesting! The low point of the week was communication during the brainstorming of our HCWs and M.O.S. People had exams and midterms and people were leaving for spring break but we were able to manage!

3 years ago ·

Catherine Chung - Love the diversity of the users you all interviewed. (interesting choice of reaching out to the rowing team. definitely a potential user group) I looked over at the current efforts doc and took away that most current projects are either community driven or need a lot of man power. *Could you please post the HCWs and measures of success?* I would love to see them to keep them as reference as you all proceed to narrow them down.

A little note as you all move on to converging and solidifying your HCWs, make sure that the HCWs address the painpoints and insights you all have found. Sometimes, a really cool idea or HCW may pop up. If they do, keep them in the “fridge” and come back to them during ideation, but for now, focusing on the great stories and information you all have gained during research is the most important part! I attached resources on ideating and building!

Have a wonderful spring break and looking forward to hearing back from yall after break!

3 years ago

Jesse Palma - Here are the links to the HCWs and measures of success! Feel free to add comments to the google doc!


3 years ago

Jesse Palma

Weekly Update 2/29 - 3/06
We’re proud of our results from our observations and user interviews. From our observations and user interviews at the Wabash river and surrounding area, we came to the insights that: The majority of people that walk and hang around on the pedestrian bridge are completely unaware of the pollution around them and how it is caused, they have an idea of where the pollution could possibly be coming from but are not entirely sure; People that use the trails adjacent to the river are the most aware of the pollution because they are around the area on an almost day-to-day basis despite the harmful effects of the pollutants around them, many of them are there to walk their dogs, take their kids to the park, or enjoy the outdoors; The people who are near the banks of the river and on the trails are the most aware of where the pollution could be coming from, there were people who stated that corporate runoff and sewage was coming from upstream and several people have witnessed personal littering.

In the next week, we will continue to conduct more user interviews until we are confident enough with the results. We should have user interviews done by Wednesday. After that, we will work on the reframing step of the process by defining measures of success and how can we statements focusing on education and awareness.

Our biggest obstacle will be communicating during our reframe process because of midterms and exams this week since this is the week before spring break. People from our team will also be leaving as early as Wednesday for spring break so it will be hard to meet up as a team to brainstorm.

Some big decisions we will be making are the how can we statements we create.

The high point of the week was being able to go out on a nice day to converse with users and hearing stories about their times near the Wabash. The low point of the week was approaching users who were very uninterested because they did not care.

3 years ago ·

Catherine Chung - Hi Jesse & team!

Great overview of your week and your work. Thanks for giving a detailed overview on the insights you all have gained from field research. Glad you all got to talk to the people on the streets (on a nice day)! It’s interesting how people who engage with the different parts of the river have different knowledge and perception about the river.

Looking forward to seeing what y’all learn from user interviews as well. Who are some of the users you all are interviewing?

Also, I’m not sure if we have sent the resources for Measures of Success and How Can We statements to you all yet. Those are linked below.

Since you all will be communicating virtually during spring break, something you all can do during this time could be market research to see what solutions currently exist. The biggest caution during this process is to be as open as possible to explore many possible ideas instead of focusing on 1 idea. If you all have found some themes from during Immerse, I’d follow those themes. I included a resource for that as well.

Let me know if I can clarify anything. Have a great spring break everyone!

3 years ago

Catherine Chung - Conduct secondary research (market research)

3 years ago

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